Specific services include:
- Leverage our relationships with experts in Capture and Proposal Management to bring Best-in-Class practices to increase win rates.
- Marketing strategy/plan to develop an actionable roadmap to increase revenue.
- Develop marketing collateral to effectively sell your products and services (White Papers, Capability Statements, Case Studies, Blogs, e-Newsletters)
- Use of LinkedIn and personalized email to increase qualified leads.
Artificial Intelligence for Marketing
(AI) tools to enhance lead generation, customer engagement, and conversion rates, and improve marketing efficiency and scalability.
Coaching
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Personalized coaching for B2B and B2G executives navigating complex markets, high-stakes decisions, and fast-paced organizational change. We partner with senior leaders to sharpen strategic thinking, enhance executive presence, and drive sustainable growth through improved leadership effectiveness.
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Our coaching provides the clarity, accountability, and insight needed to elevate performance and deliver measurable business outcomes. Every engagement is customized to align with your unique business goals and leadership challenges.
Other Sample Client Engagements:
Marketing and Lead Generation Campaigns
for senior business executives in (Technology, Health Care, Financial Services, and Consulting), which included rewriting of their LinkedIn Profiles to improve branding, personalized, contextual email, and call campaigns to generate new, qualified leads and build their sales pipelines.
For GuardianEdge (Purchased by Symantec)
- Scope of Work: Developed a pipeline of opportunities in Salesforce for 16 Federal agencies and generated multiple technical evaluations of their endpoint encryption software.
- Facilitated a U.S. Department of Homeland Security (DHS) multi-million dollar contract over three years at the Transportation Security Administration, worth as a result of generating first meetings at DHS’ Office of CIO; also, introductions into Customs and Border Protection (CBP), Federal Emergency Management Agency (FEMA), Coast Guard.
For a European Supply Chain company:
- Business Development project for early U.S. market penetration of their Electronic Data Interchange (EDI) solutions.
- Key market segmentation, target messaging, and competitive intelligence; LinkedIn lead generation, email, and partnership with a national automobile association, and participation in their trade show that resulted in new sales leads.
For IPC Technologies, Inc.
• Wrote a Mobility White Paper,” Gain Competitive Advantage with Empowered, Secure Mobile Employees,” which generated new leads and sales.
